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Scott U

Waste Management and Cleansing Your Data

How Data Cleansing Leads to Better ROI There is no shortage of available data for marketers. The amount of data being collected has increased, leading to an increase in unusable data – (just because it’s available and collected doesn’t make…

CCPA 2020

What does it mean for your marketing database? As a direct marketing agency headquartered in Orange County, California, Database Marketing Group has always made data privacy and security a top priority. With the passing of the California Consumer Privacy Act…