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We ❤️ Our Clients

This year has been a trying time for everyone, especially for business owners and franchisees. But it’s been a great honor to tend to our clients’ needs and serve their marketing initiatives in these everchanging times. We’ve all had to do some pivoting and reallocating over this last year, but we are truly honored by…

A smiling woman carrying shopping bags. The title SMS marketing displays across the screen.

SMS Marketing

Your phone goes everywhere with you, which makes it the best way to get in touch with your customers instantaneously. SMS marketing places your brand in your customer’s hand where they are. Whether its an appointment reminder, delivery status or geo-framed promotion when your customers are in or around your store – one text message…

A group of coworkers site at a conference room table during a meeting. The title email marketing displays across the screen.

Email Marketing

One effective email is all it takes to make an impression, but to build brand credibility and strengthen customer relationships you should educate your customer about your products or services, show customer appreciation by providing special discounts and promotions unique to them, and build excitement through exclusive content and perks relevant to them. That’s smarter…

A women on the grocery store, scrolling through her phone. The title Loyalty & CRM displays across the screen

Loyalty & CRM

An effective loyalty program can be a driver for not only increased engagement with your existing customers, but can also be used as an acquisition tool to drive more customers and additional revenue. So, what does it take to build a successful loyalty program? By understanding the needs and wants of your customers through CRM,…

A grocery store cashier hands back credit card to a smiling customer who is holding a paper bag of groceries.

Building Loyalty Through Instant Gratification

How Loyalty Programs are Shifting to Include Short Term Benefits Shopping habits have been seriously altered since the start of the pandemic this year. Not only are customers looking further into contactless purchases, but people are sticking with brands they know and trust. This can be worrisome for brands looking to run customer acquisition campaigns,…

Consumer Data Privacy and Marketing

We take privacy seriously. We’ve been operating in California for over 25 years and have kept consumer privacy top of mind well before CCPA requirements were enforced. We believe that it is only through this respect for consumer rights and privacy that allow marketers like ourselves to continue to bring applicable products and services at…

New Homeowner & Renter Shopping Habits

Marketing Insights for Furniture Retailers When it comes to buying or renting a new home, there are a few key actions the average consumer goes through in order to prepare themselves before the big day. Donate or sell old furniture and appliances before moving into their new home to make room for new furniture. Conceptualize…

An image of a home that provides multiple data segments of the family who lives in the household.

Hypertargeting Consumers at Home

How Much Do You Know About Your Customers? At DBMG we provide our clients with hyper targeted data capabilities that enable us to reach the right customer with the right message at the right time, laying the foundation for better ROI per custom campaign. We use precise targeting and personalization through advanced data and research…

A group of coworkers, or possible consumers, are gathered in a conference room for a video chat meeting.

Hypertargeting Consumers at Work

How Much Do You Know About Your Customers? At DBMG we provide our clients with hyper targeted data capabilities that enable us to reach the right customer with the right message at the right time, laying the foundation for better ROI per custom campaign. Connect with consumers at work where various daytime decisions are made…

An illustration of a woman standing on a laptop inserting a direct mail piece into a mailbox

Unplugged and Tuned In: The Opportunity of the Moment

How Direct Mail Has Made a Mark on Consumers During the COVID-19 Stay at Home Order As state restrictions caused by the COVID-19 pandemic prevents people from making unnecessary trips, or leaving their homes at all, many have relied on various electronic devices to keep themselves entertained, and as a result, marketers have upped their…

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