Marketing Success Depends on Data Analytics Through Accessibility, Accuracy, and Action According to Forbes, over 90 percent of all the world’s consumer data has been created in the past two years alone. With the immense amount of data available, it sometimes…
How Machine Learning Algorithms are Changing How We Market to Consumers For year, artificial intelligence (AI) has been the main subject of many sci-fi films and books. The creative minds of writers have transformed the idea of AI into machines…
How Data Waste Cleansing Leads to Better ROI There is no shortage of available data for marketers. The amount of data being collected has increased, leading to an increase in unusable data, or data waste; just because it’s available and…
