Tag Loyalty

Loyalty & CRM Video

An effective loyalty program not only drives increased engagement, but can also be used as an acquisition tool to find new customers and additional revenue. So, what does it take to build a successful loyalty program? By understanding the needs…

Loyalty: The New Wealth for Businesses

How Loyalty Programs Can Build Customer Trust and Retention A decade ago, DBMG built the Safeway/Von’s Pavillion ‘just for U’ loyalty program with customer retention, increased engagement, and building the average customer spend/frequency in mind. This highly customized program considered…

4 Benefits of Email Marketing

According to Forbes Magazine, the average consumer checks their email 15 times a day. But, as a marketer, it is easy to dismiss the efficacy of email and its ability to reach the right audience, with the right message, at…