Geotargeting Tips to Reduce Ad Spend and Increase ROI When planning a new marketing campaign, geotargeting should be top of mind. With the ability to find potential customers who live or work near store locations, marketers can focus on winning…
Tips on How Geotargeting Can Reduce Ad Spend and Increase ROI It’s no secret that geography and location play a huge role in marketing. From advertising campaigns on local radio and television stations to displaying a restaurant billboard six miles…
Marketing Through Design, Data, and Technology Over the past several years, we have seen the boom of “Software-as-a-Service” (SaaS) companies that offer businesses and their employees the tools to do their jobs better without having the IT burden of onsite…
It’s nearly impossible to think of a place we don’t encounter some sort of media advertising. We are overwhelmed with content, which can sometimes make it difficult for brands to get noticed. In order to keep up with ever-changing consumer…
Home buyers are spending $10,000+ in their first year alone on everything from home improvement, furniture, appliances, home security, and more.